vendredi 23 janvier 2015

Factors To Consider When You Are Crowdfunding For Nonprofits

By Karyn Shields


If you run a nonprofit organization, then one of the major challenges that you will keep facing is how to raise the funds that you need to run the organization. You can use a combination of methods to help you raise as much money as you need. One of the major methods you can use is to raise money through crowdfunding for nonprofits. For this method to be effective you need to consider a number of things.

The first step you have to take is come up with a target amount that you want to raise. Come up with a budget for your organization to see how much money it takes to run the operations of the company or to run the project that you are fundraising for. So as not to set targets that are too high or too low, research and compare the amount of money other people have been able to raise for the same cause.

Carefully choose a website where you will run your campaign. There are many websites that can provide you with a platform to fundraise. The site you choose should support the kind of causes you are interested in. It should also be easy to use and easy to navigate, so as not to put off users from the site.

It is not just enough to set up your campaign on the website, you have to market it to as many people as people. Come up with a plan on how you will get the word out about the campaign and get people to come to the website and donate funds. If you have the resources, involve as many people as you can when it comes to marketing.

Give the donors a chance to contribute whatever amount of money that they are comfortable giving. This is because some contributors may want to give a lot while others may only afford to give a little amount. You should also make it easy for people to give their donations. Before you officially start fundraising, have some amount of money that you have already raised by yourself. This will encourage donors to give more.

Make it possible for your contributors to give whatever amount of money they are comfortable with. Set different levels of contribution. Also, it might help if you have raised part of the money that you need. This will give donors the confidence that you are serious about the project. They will also be encouraged to give if they see that other people have also contributed.

One of the best ways to tell your story is through the use of audio visual appeal. Having a professional video done to help provide more information about the campaign will make it easier for people to view it and share it with their friends. This will increase your reach.

After you have received donations from various people, take time to send them a thank you note. This will let them know that you appreciate their effort. Acknowledging them also helps them know that you indeed got the money they donated. Also send them frequent updates of how your project is progressing.




About the Author:



Aucun commentaire:

Enregistrer un commentaire